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Shooting
Moët & Chandon
The LVMH Group (Louis Vuitton Moët Hennessy) is the world's largest luxury conglomerate, with dozens of well-established and highly coveted brands across the globe. Among them, one of the most iconic is Moët & Chandon, founded in 1743 by Claude Moët.
Given this remarkable legacy, when Moët & Chandon invited us to produce a special photoshoot for the brand here in Brazil, in partnership with another luxury industry giant, Swarovski, our full attention was devoted to making it exceptional.
The two iconic brands have joined forces on a beautiful project, in which exclusive Swarovski crystals are featured on Moët bottles, along with personalized and truly special messages. You can explore the full project by clicking here.
Our mission for this project was to produce 24 photographs across different settings, each with themes and carefully selected bottles suited to the occasion, always enhanced by Swarovski's unmistakable crystals, adding their signature touch of brilliance.
Additionally, the project included the production of four videos, each exploring a different theme. All of this content was created to enrich the Atelier Moët website and will also be used in the brands' press releases.
The location selected for the shoot could not have been more iconic, so we headed to the renowned Palácio Tangará, one of São Paulo's most prestigious landmarks.
While strictly following all COVID-19 health and safety protocols, we assembled a highly specialized team of nine professionals, including an art director, photographer, photography assistant, producer, production assistant, videographer, and three models.
With the team assembled and the location defined, we conducted an in-depth study of the color palette and set design to ensure every visual element reflected the brand's DNA and fulfilled the creative objectives established for the photoshoot.
After days of dedicated work (and client approvals, of course), we finalized every detail needed to bring together the models, wardrobe, and props, creating the perfect sets.
On August 16, we spent a 12-hour production day at the Palace, bringing to life everything we had planned over the previous weeks. The result couldn't have been any different: another project delivered with meticulous attention to detail and complete client satisfaction.
